SPEEDO Swim & Wear

SPEEDO Swim & Wear

 SPEEDO Swim & Wear logo
Client SPEEDO Swim & Wear
Client ServicesCampaign Concept, Art Direction, Production, Influencer Programming, Social Media

SPEEDO - a brand best known for performance wanted to demonstrate its lifestyle offering, but not lose its heritage.

We developed the SWIM & WEAR campaign - showcasing SPEEDO’s versatile products beyond professional swimming by drawing parallels between swimming and lifestyle.

We collaborated with 7 heroes, including lifestyle, professional, and amateur swimmers, to showcase the versatility of Speedo's swim and wear products in a photoshoot that took place in two locations, creating video and still campaign content for both in-store and online.

Swim & Wear Key Visual
Swim & Wear Key Visual
Swim & Wear Key Visual
Swim & Wear Key Visual
1

Campaign Film

7

Hero-led Key Visuals

1

Hybrid brand positioning

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