Snapchat Suhoor
We were tasked with documenting the annual Snapchat Creator Suhoor in a way that felt premium, authentic, and platform-first. We delivered a suite of assets that brought the energy and emotion of the night to life, all tailored for the Snapchat audience.
THE WORK
With a premium production team on ground, we covered every angle of the event. From composed stills that captured the essence of the event and all that it stood for, to dynamic video content that brought the experience to life for audiences across the region.
What we delivered
– A 1-minute hero recap film that told the story of the night in a compelling, fast-paced and culturally respectful format.
– Over 40 exclusive interviews with some of the biggest names in regional content creation, from comedians and commentators to foodies and fashion figures. Each interview was tailored to reflect individual personalities while maintaining brand consistency.
– On-the-fly photography of key moments throughout the evening, including guest arrivals, Suhoor dining, speeches, and intimate interactions between creators
– Full subtitling and translation for bilingual storytelling, ensuring accessibility for both Arabic and English-speaking audiences across the region.
All video edits were produced in line with Snapchat’s internal brand guidelines, with a tight turnaround to enable quick sharing and amplification across social media.
THE RESULT
The final content suite offered Snap! a powerful post-event toolkit. It wasn’t just about capturing content, it was about creating a cultural moment that lived on, post event. By working closely with the Snap! brand team, we ensured every asset adhered to platform guidelines, with consistency across tone, visual identity, and storytelling approach. Subtitling and translation made the content accessible to a wide regional audience, while the professional photography provided a rich visual record of the night.
In the end, Snap! walked away with a highly curated content library that elevated their presence during a key cultural moment in the Middle East, while reinforcing their position as a platform that understands and celebrates local stories in meaningful ways.